Tag Heuer Service Center: A Commitment to Durability

When it comes to luxury smartwatches, durability is a top priority for consumers. Tag Heuer, in particular, has made significant strides in ensuring that their products can continue to function as long as possible. In an interview with WIRED's reviews editor Julian Chokkattu, Tag Heuer CEO Frédéric Arnault emphasized the importance of durability: 'Durability is very important.'

To achieve this goal, Tag Heuer plans to offer a battery replacement service for every generation of their products in the future. This service will be available at any of their retail stores and will provide customers with peace of mind knowing that they can replace their watch's battery without having to purchase an entirely new device.

The battery replacement service is currently offered for Connected models released from 2020 and will be available for five years after the launch date. Unlike other smartwatch brands, Tag Heuer does not plan to upgrade the battery but rather provide a like-for-like swap, ensuring that the watch remains identical in terms of design and functionality.

High-end brands often charge customers exorbitant amounts for luxury watches with batteries that cannot be replaced and will eventually degrade. Tag Heuer, on the other hand, is committed to providing customers with a more sustainable solution.

Tag Heuer's commitment to durability is evident in their latest Connected Calibre E4 watch. This smartwatch boasts advanced technology and design, making it an attractive option for those seeking a high-quality timepiece.

In conclusion, Tag Heuer's service center offers customers a unique opportunity to maintain the longevity of their luxury watches. With their battery replacement service, customers can enjoy their products for years to come while also supporting a brand that prioritizes durability and sustainability.

Tag heuer service center